BuzzFeed Social Posts

While at BuzzFeed, I created social content for our external clients as well as BuzzFeed itself. I took on a variety of different responsibilities depending on the project, including concepting, pitching, writing treatments, writing scripts, shooting, and editing. So I can wear many different hats. Just not a beret. I can't seem to pull that one off.

What it is: Videos created for BuzzFeed's Asian-American identity brand, APOP.
What I did: Brainstormed, shot, edited, and directed alongside Anne Felicitas.

What it is: 15-second animated social posts created for external clients.
What I did: Created and pitched concepts, wrote treatments, wrote accompanying social copy, and collaborated with Buzzfeed designers who executed the animation.

Cox Mobile

Cox Gif

California Department of Health

California Department of Health gif

Blundstone

Blundstone

Ikon Pass

Ikon

What it is: TikTok quiz created to promote BuzzFeed's on-site Bridgerton content.
What I did: Created and pitched the concept, created the video using an After Effects template, and wrote accompanying social copy.

What it is: Instagram collaboartion with a content creator.
What I did: Created and pitched the concept, wrote the treatment, wrote an accompanying branded post, and wrote accompanying social copy for the BuzzFeed Tasty Instagram post.

Shaws Instagram Post
Shaws Instagram Post